Cost R1 200 – R1 500 per person Min. class size 10 people Venue At your company   Module 1   What makes news Learn about what editors look for in a story, the difference between hard news and opinion, and the tough choices that determine what gets published and what doesn't. Module 2   Write like a journo It’s hard to get published when you write like an executive. Learn the art of the journalist’s writing style, why articles look the way they do, and how to keep your reader interested no matter what the topic. Module 3   Getting started Start working on that first article before you get back to your desk. Choose a topic, research it and structure it. Then give your outline a powerful headline and intro that’ll pull your reader in.